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Why would Apple even want to licence Windows? Windows on Macs does not only run under virtualisation, but also quasi-native under Boot Camp.
Think about it, Apple is on an up-and-up, Microsoft is struggling to retain or even regain the status they once had due to their stranglehold on the industry, so the only benefit would be for Microsoft in any deal.
Despite what the ads may want you to believe, Microsoft and Apple have always worked together, but there has always been healthy competition and the odd court case, which is not really unusual in a highly strung market. But where would the synergy be if the two got closer together?
As far as Google is concerned, they may be offering a competing OS both in the desktop and the mobile market, but for now that is much more of a Microsoft problem, in fact, both Apple and Google have a shared interest in whatever hurts Microsoft most.
So, again, just what is the point of the article?
Just curious, Rob, have you EVER been right about any of your anti-Apple diatribes?
I believe you often miss the point to why Apple continues to be successful. Microsoft has the most to lose to Google not Apple. Apple can continue to be profitable in a Google dominated market if Apple continues to get 5-10% of the PC market.
It's Microsoft who is really going to lose if all of sudden they drop market share. MS is already associated with inexpensive PC, which is were Google is targeting it's sights on. So how does MS compete with Google possible OS. Both OS will compete on features, multiple hardware platforms and many possible customization. So if users and vendors are looking at cost, Google might be an easier choice over MS.
Apple in the meanwhile will continue to provide the integration of the OS and hardware, which neither Google and MS are able to compete in, as their selling point to purchase an Apple product. The iPod and now the iPhone has shown many users why this philosophy might work for them, so this gives Apple an opening to present to users to have a second look at their laptops/desktop.
I'll finish off by saying that Apple will continue to leverage what Google has to offer, look at the Maps apps on the iPhone as an example. Even though the backend part of the Maps apps is owned and run by Google, it is Apple design of the Map Apps that makes it a very easy and useful product on it's iPhone.
Rob Enderle whoring for hits by inane suggestion. Nothing to see here, move along.
If you could just see how ridiculous your statements like "not being the innovation killer" are you would crawl back into the black hole of ignorance you just crawled out of. Go and lookup the definition of "innovation" and try and convince us that Apple is not an innovator. You won't get far. Apple is about the only real innovator around in the computer/mobile space. Cast your mind back to the smart phone space before Apple entered. Why they were such bad innovators... that every manufacturer since has been bending over backwards to try and emulate them (except for the Chinese who just steal the ideas wholesale).
From your "innovation" comment I gather you are alluding to Psystar, that 'poor innocent trailblazer' company struggling against that 'big bully' Apple. Sheesh. Psystar is, pure and simple, just a petty thief. They can't, or won't, truly innovate themselves so they just want to hitch a free ride on Apple's efforts and flog off some cobbled together boxes and get themselves some competition free space from the thousands of other (Windows) box movers by touting their 'unique' position of illegally installing Mac OS X on the machines.
Apple deliberately makes and delivers a computing *platform*. They don't make and sell separately - a computer, an OS, peripherals. They make Macs - and people buy Macs. The reason why they offer OS upgrades at a lower price than Microsoft is because people have already invested in the platform in the Mac they have purchased.
That tired old argument "I'm a snob look at my pretty MAC" trotted out by Windows users is such sour grapes. A 'reverse Lauren logic' (from the Windows ads) where she says "I'm not cool enough for a Mac" - so if she (by admission) is not cool enough for a Mac then, by hell, everyone who buys a Mac must do so to be a stinkin' snob. She, and you, just doesn't get it....
Why did I switch to Macs (and successfully switch dozens of people also since) from Windows? I had used, and suffered, under Windows for years. Technically I knew that Windows was a spaghetti mess (don't bother to try and say it isn't), I tried Linux but the desktop environment is, unfortunately, still a fragmented mess with no real leader to stop the fragmentation. Then I honestly looked at the Macintosh platform - built on top of rock solid BSD Unix (hooray no more Windows mess), with a modern coherent and beautiful UI, matched with hardware into an elegant, and desirable, package. No brainer.
Macs are made by people who want to create beautiful and functional tools, not people (Microsoft) counting numbers and working out how to shaft their next unsuspecting business partner.
Psystar is basically stealing 123boot Technology which is free anyway.
Psystar was cool when they offered the complete solution: a PC with a Mac OS on it. But the "rebel" stuff is just lame.
The rest with the VMware is on the point. Apple just is crap in a "real" world: no real Servers, no effort to be real interested in Visualation Stuff ( XP Mode in Win 7 ) etc.
Instead they try to invent themselves t death. We all know where this ends: just look at Linux, to much choices.
Oh, and where is the Fix for their latest HW. How dumb can i be to bring out something "new" around the start of Win 7 which reminds every one that Apple also has its Vista Products.
Hum? Apple has one (current) OS and that's it/ Where do we have much choices? There is one version which works, that's it. You are probably more talking about the Home, Professional, Ultimate, .... versions M$ came up with at Windows Vista...
"Oh, and where is the Fix for their latest HW. How dumb can i be to bring out something "new" around the start of Win 7 which reminds every one that Apple also has its Vista Products."
I don't think Windows 7 is a competitor for Apple. You either like Apple and run their OS with their products, or you are on the M$ side. I think the latest HW upgrades that came out are great - can't see anything dumb about it.
Maybe you wake up?
Apple Makes nearly 30% Margin per machine thats $300 per Mac, with the Business model it has Apple has Nearly $34 Billion turnover and $6.7 Billion profit per year and has nearly $34 Billion in cash in the bank!!!!
Microsoft has a $60 Billion and $9 Billion profit per year and $20 Billion Cash in the bank, which with 80% Marketshare is not good compared with Apples 6%.
Apple should stick to the Business Model OSX for Mac's only it is in to make profit not expand its marketshare!!!! look what happened to GM.
Second, there are many converts from PC to Mac. Having the ability to still run Windows offers those users a safety net while they get acclimated. I think it would be an interesting study to see how many of those converts are still using Windows after a year and in what percentage of their usage time.
All of that said, I do see Google as a threat to both companies. As for me, I'll still pay a premium for instantly responsive (i.e., resident on my computer), non ad supported software, optimized specifically to take fullest advantage of my hardware.
"This would suggest that an incredibly large number of recent Apple customers are putting Windows 7 on their Macs anyway and not waiting for Apple to license the product from Microsoft."
What about bootcamp, that Apple has had since 2006, allowing users to install Windows directly on a Mac (with partition, bootloader & driver support even)?
http://en.wikipedia.org/wiki/Boot_Camp_(software)
"Somehow I don't expect this to make it into a Mac vs. PC commercial"
Actually, they already did; http://movies.apple.com/movies/us/apple/getamac...
Apple makes its money by selling hardware while Google's money comes from advertising views. All Google and Apple want to do is steal away Microsoft's monopoly. Google's Chrome OS is a light weight Operating System designed for search engines or the Web. It will never have the strength or the applications to do Apple any harm.
Apple will never be in cahoots with Microsoft. There is nothing that either would gain from that.
The Operating system market will be balkanized for the next three to five years.. A huge segment of the market (a third) will be staying with Windows 2000 and XP until the hardware they run on breaks irretrievably. Apple will be gaining converts from Microsoft as Windows XP users are forced to decide to upgrade or to migrate.
Microsoft will get all the Vista users and the top half of the XP market as people buy new computers. Google will be slowly taking over the NetBooks and then moving up the consumer market until it divides that with Apple. The SMB market will slowly move toward Apple, but some SMB needs can be run as software as a service on Google. Enterprise and government sales will remain Microsoft's niche, although Apple and Google will be nibbling at its edges.
None of this will be happening fast. System Seven isn't good enough to pull people out of XP nor is it bad enough to push many to Apple. System Seven's malware problems will remain, as it will be exploited relentlessly while Apple remains unaffected. The problem is that Windows users are conditioned into accepting the malware problem, because they have never run on a secure computer system.
Apple will be picking up some real speed as applications are migrated, next year, to 64 bit apps, Grand Central Dispatch and Open CL. We will be looking at 200 to 1200% gains over Windows apps on the same computers. I expect Apple to moving in on the Gaming market, but not until the year has passed. Apple has some logistical problems it must solve first.
LOL at the "the thought of the Mac guy wearing an "I'm a PC" T-Shirt is a little disturbing" -_-
http://www.digitaltrends.com/talk-backs/palm-mi...
I have a new iMac on order. I've already bought Fusion 3.0 so that it can run my Windows software. I'll probably upgrade my Vista PC to Windows 7 before virtualizing it. I'm looking forward to compiling Visual Studio code against Mono binaries, to see whether one can develop Mac apps using what is arguably a better programming environment (or at least one that is more widely used). Application portability is a win-win situation. One of these days, when Apple and Microsoft realize that synergy makes sense, let's hope that they collaborate to support common API libraries. That would give the user community freedom to choose applications based solely on merit, rather than OS compatibility. What this might seem more to Apple's advantage, it cements software to Microsoft's bread-and-butter back office services...things like SQL Server, ASP, and SharePoint. Those business-oriented revenue streams ensure Microsoft's survival more than Windows. Plus, one can easily imagine how development costs would be reduced, if the latest Office could be recompiled to run on Mac .NET libraries. No one would need to wait for a special, and different Mac release.
I don't see Google Docs as competition to MS Office. That competition comes from Open Office/Neo Office. Google Docs is more of a collaboration tool than anything else.
Google OS will be fun to play with. I don't see trusting it for work. If you lose your internet connection you are doornailed.
By who? When? They are so dissimilar that there's no basis for comparison.
I can't say if there's any valid content in this article as I stopped reading right there.
Apple does not mean "profit" for the user. Of course this depends if you see the draconian control on the user experience(hardware,software) as good or bad.